Aslin Lin

Design Director

Aslin joined Beam in February 2021. She is Beam's Art director and Designer.

Before joining Beam, Aslin was a visual designer at Coffee Circle from 2019 to 2020. She helped build the guideline and developed the brand's visual languages from offline printing to online marketing. Her working experience in Taiwan included storytelling and motion design for brand identity video whose well-known clients included Ogilvy, Google and Samsung.

Her most significant expertise revolves in the worlds of brand identity, art direction, motion design, graphic design, and service design. She takes a customer-centric approach to find the root of the problem and make logical decisions that will deliver the best possible brand design outcomes. Aslin's portfolio is available here.

Aslin has a Bachelor's degree from National Taiwan University of Science and Technology (NTUST) with a double major in Applied foreign language and Commercial design (2012-'16). In 2017, she won the national design scholarship to study motion design program (N6) in Gobelins, L'École de L'Image in Paris (2017-'18).